Dear People Who Make Yasmin,

Thank you for supplying a cute little purple suede wallet with my month's supply of contraception. But may I ask, what is with that? The cute little purple suede wallet says "handbag," to me. It says "carry your pills discreetly in your bag." Sort of like the tampon carrier they gave us in school, actually, which was designed to resemble lipstick, so that one could carry tampons without - God forbid - appearing to be carrying tampons.

But tampons and contraceptive pills have a fundamental difference. You yourselves make it plain that it is very important to take the pill at the same time every day (which clearly is not true of a tampon). For most of us, this means when we get up in the morning or when we go to bed at night. Nobody takes their contraception at lunchtime.

So why are you providing me with a discreet means of carrying my contraception in my handbag? It seems that you are not expecting me to go to bed in the same location every night. Worse, you are assuming that I do not know one night where I intend sleeping the next night. You are, in fact, ascribing to me a quite unwarranted degree of promiscuity. Do you presume all your customers to be lustful teenagers who sneak into their boyfriends' beds only when they can escape the parental gaze? Perhaps your customers are single women who pick up partners in bars? Or perhaps they need to bring their pills to work so that if the boss's wife is away they can go home with the boss? Evidently you expect only a tiny minority of them go home at night and sleep in their own beds.

Women who use contraception do not necessarily live wanton lives. You may subscribe to the quaintly dated view that no respectable woman needs contraception and therefore anyone who buys your pills needs to carry her pills in her handbag because she does not know with whom she will next be sleeping, but you are not supported by data. You could save a bit of money on those cute little wallets.

Gr.
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December 2022

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